A website on a .ORG domain name can increase awareness, promote your cause, and inspire support. .ORG domain names are the choice for nonprofits,foundations, philanthropic entities, cultural institutions,and religious, civic, arts, social communities, sports and teams. Commercial organisations also benefit from using .ORG for philanthropic activities.

.ORG is Trusted. With .ORG, you are linked to a well-established brand of trust and integrity. .ORG is the first choice for organisations dedicated to serving the public interest.

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.ORG is the Place for Communities. When you register a .ORG domain name, you’re registering much more than a name. You’re linking your organisation — your cause — to a worldwide community of organisations making the world abetter place. Nonprofits, foundations, philanthropic and cultural institutions, religious, civic, arts, social and fraternal organisations, health and legal services, clubs and community volunteer groups …if your activities are non-commercial, people expect you to be in the .ORG community.

.ORG is Popular and Recognizable. .ORG’s huge popularity has made it the most preferred Top Level Domain after .com and .net. And anyone can register a .ORG domain name.

.ORG Highlights Corporate Philanthropy Programs. Corporate social responsibility programs and foundations belong on .ORG.

A .ORG domain name differentiates your philanthropic activities from your for-profit initiatives, and highlights the good work you are doing..ORG can Protect Your Brand.Registering the .ORG version of your domain name keeps your online brand identity within your control. If you have .COM or another type of domain name, it’s wise to register the equivalent .ORG name to prevent others from doing so.

.ORG can improve Search Engine Optimisation (SEO). Registering your .ORG provides additional opportunities for search engines to find you online, especially if you create a good quality website on it. If you have a passion, a mission, or something to share with the world, put it on .ORG.